Looking to buy Facebook stock?
If you’re in Canada, you can buy Facebook stock from most trading platforms. The two best major self-trading platforms that let you buy and sell Facebook stock is Wealthsimple Trade and Questrade.
Best stock trading platforms in Canada that let you buy Facebook stock:
| Name | Asset Types | Fees | Features | Learn More |
|---|---|---|---|---|
 Wealthsimple Trade | Stocks & ETFs | Zero fees | Best for beginners. The simplest trading platform in Canada comes with zero fees. | Learn more |
 Questrade | Stocks, options, bonds, mutual funds, ETFs, international equities | $4.95-$9.95 for stock trades, $9.95 + $1 per contract for options, no fees for ETFs | Widest range of assets, no account fees, one of the largest self-trading platforms in Canada | Learn more |
 CIBC Investor's Edge | Stocks, options, ETFs, mutual funds | $6.95 per online equity trade | For those who want to invest with a major banking institution in Canada. | Learn more |
Facebook Company Overview:
One of the ‘Big 5’ information technology companies based in the United States (along with Amazon, Apple, Google, and Microsoft), Facebook, Inc. is the leading name in the realm of social media today. The company started out with ‘TheFacebook.com,’ (now known simply as Facebook) a social media site created in 2004 by Harvard students Mark Zuckerberg, Eduardo Saverin, Chris Hughes, Dustin Moskovitz, and Andrew McCollum. Currently headquartered in Menlo Park, California, the company now offers a host of other social media platforms and services. With over 2.5 billion monthly users on Facebook alone, Facebook, Inc. is the biggest social media company to exist across the world.
Most Popular Social Media Platforms/ Services Owned By Facebook, Inc.:
1. Facebook: a social media website (established in 2004)
2. Instagram: a social media mobile application (acquired for $1 billion in April 2012)
3. WhatsApp: a mobile messaging application (acquired for $19 billion in 2014)
4. Oculus VR: a company selling virtual reality headsets (acquired for $2.3 billion in 2014)
5. Giphy: a search engine for GIFs (acquired for $400 million in 2020)
Balance Sheet (all numbers in thousands)
| Breakdown | 12/31/2020 | 12/31/2019 | 12/31/2018 | 12/31/2017 |
|---|---|---|---|---|
| Total Assets | 159,316,000 | 133,376,000 | 97,334,000 | 84,524,000 |
| Current Assets | 75,670,000 | 66,225,000 | 50,480,000 | 48,563,000 |
| Cash, Cash Equivalents & Short Term Investments | 61,954,000 | 54,855,000 | 41,114,000 | 41,711,000 |
| Cash And Cash Equivalents | 17,576,000 | 19,079,000 | 10,019,000 | 8,079,000 |
| Cash | 6,488,000 | 4,735,000 | 2,713,000 | 2,212,000 |
| Cash Equivalents | 11,088,000 | 14,344,000 | 7,306,000 | 5,867,000 |
| Other Short Term Investments | 44,378,000 | 35,776,000 | 31,095,000 | 33,632,000 |
| Receivables | 11,335,000 | 9,518,000 | 7,587,000 | 5,832,000 |
| Accounts receivable | 11,335,000 | 9,518,000 | 7,587,000 | 5,832,000 |
| Gross Accounts Receivable | 11,449,000 | 9,724,000 | 7,816,000 | 6,021,000 |
| Allowance For Doubtful Accounts Receivable | -114,000 | -206,000 | -229,000 | -189,000 |
| Prepaid Assets | 2,381,000 | 1,852,000 | 1,779,000 | 1,020,000 |
| Total non-current assets | 83,646,000 | 67,151,000 | 46,854,000 | 35,961,000 |
| Net PPE | 54,981,000 | 44,783,000 | 24,683,000 | 13,721,000 |
| Gross PPE | 70,399,000 | 55,446,000 | 31,573,000 | 18,337,000 |
| Properties | 0 | 0 | 0 | 0 |
| Land And Improvements | 1,326,000 | 1,097,000 | 899,000 | 798,000 |
| Buildings And Improvements | 17,360,000 | 11,226,000 | 7,401,000 | 4,909,000 |
| Machinery Furniture Equipment | 2,458,000 | 18,817,000 | 1,187,000 | 681,000 |
| Other Properties | 33,646,000 | 11,095,000 | 13,017,000 | 7,998,000 |
| Construction in Progress | 11,288,000 | 10,099,000 | 7,228,000 | 2,992,000 |
| Leases | 4,321,000 | 3,112,000 | 1,841,000 | 959,000 |
| Accumulated Depreciation | -15,418,000 | -10,663,000 | -6,890,000 | -4,616,000 |
| Goodwill And Other Intangible Assets | 19,673,000 | 19,609,000 | 19,595,000 | 20,105,000 |
| Goodwill | 19,050,000 | 18,715,000 | 18,301,000 | 18,221,000 |
| Other Intangible Assets | 623,000 | 894,000 | 1,294,000 | 1,884,000 |
| Investments And Advances | 6,234,000 | - | - | - |
| Long Term Equity Investment | 6,234,000 | - | - | - |
| Other Non Current Assets | 2,758,000 | 2,759,000 | 2,576,000 | 2,135,000 |
| Total Liabilities Net Minority Interest | 31,026,000 | 32,322,000 | 13,207,000 | 10,177,000 |
| Current Liabilities | 14,981,000 | 15,053,000 | 7,017,000 | 3,760,000 |
| Payables And Accrued Expenses | 7,498,000 | 9,505,000 | 3,383,000 | 1,685,000 |
| Payables | 4,462,000 | 2,873,000 | 1,852,000 | 1,000,000 |
| Accounts Payable | 1,331,000 | 1,363,000 | 820,000 | 380,000 |
| Total Tax Payable | 2,038,000 | 624,000 | 491,000 | 230,000 |
| Other Payable | 1,093,000 | 886,000 | 541,000 | 390,000 |
| Current Accrued Expenses | 3,036,000 | 6,632,000 | 1,531,000 | 685,000 |
| Pension & Other Post Retirement Benefit Plans Current | 2,609,000 | 1,704,000 | 1,203,000 | 776,000 |
| Current Debt And Capital Lease Obligation | 1,023,000 | 1,077,000 | 500,000 | - |
| Current Debt | - | 277,000 | 500,000 | - |
| Current Notes Payable | - | 624,000 | 491,000 | - |
| Line of Credit | - | 277,000 | 500,000 | - |
| Current Capital Lease Obligation | 1,023,000 | 800,000 | - | - |
| Current Deferred Liabilities | 382,000 | 269,000 | 147,000 | 98,000 |
| Current Deferred Revenue | 382,000 | 269,000 | 147,000 | 98,000 |
| Other Current Liabilities | 3,469,000 | 2,498,000 | 1,784,000 | 1,201,000 |
| Total Non Current Liabilities Net Minority Interest | 16,045,000 | 17,269,000 | 6,190,000 | 6,417,000 |
| Long Term Debt And Capital Lease Obligation | 9,631,000 | 9,524,000 | - | - |
| Long Term Capital Lease Obligation | 9,631,000 | 9,524,000 | - | - |
| Non Current Deferred Liabilities | - | 1,039,000 | 673,000 | - |
| Non Current Deferred Taxes Liabilities | - | 1,039,000 | 673,000 | - |
| Tradeand Other Payables Non Current | 5,025,000 | 5,651,000 | 4,655,000 | 5,372,000 |
| Other Non Current Liabilities | 1,389,000 | 1,055,000 | 862,000 | 1,045,000 |
| Total Equity Gross Minority Interest | 128,290,000 | 101,054,000 | 84,127,000 | 74,347,000 |
| Stockholders' Equity | 128,290,000 | 101,054,000 | 84,127,000 | 74,347,000 |
| Capital Stock | 0 | 0 | 0 | 0 |
| Common Stock | 0 | 0 | 0 | 0 |
| Additional Paid in Capital | 50,018,000 | 45,851,000 | 42,906,000 | 40,584,000 |
| Retained Earnings | 77,345,000 | 55,692,000 | 41,981,000 | 33,990,000 |
| Gains Losses Not Affecting Retained Earnings | 927,000 | -489,000 | -760,000 | -227,000 |
| Total Capitalization | 128,290,000 | 101,054,000 | 84,127,000 | 74,347,000 |
| Common Stock Equity | 128,290,000 | 101,054,000 | 84,127,000 | 74,347,000 |
| Capital Lease Obligations | 10,654,000 | 10,324,000 | - | - |
| Net Tangible Assets | 108,617,000 | 81,445,000 | 64,532,000 | 54,242,000 |
| Working Capital | 60,689,000 | 51,172,000 | 43,463,000 | 44,803,000 |
| Invested Capital | 128,290,000 | 101,331,000 | 84,627,000 | 74,347,000 |
| Tangible Book Value | 108,617,000 | 81,445,000 | 64,532,000 | 54,242,000 |
| Total Debt | 10,654,000 | 10,601,000 | 500,000 | - |
| Share Issued | 2,849,000 | 2,852,000 | 2,854,000 | 2,906,000 |
| Ordinary Shares Number | 2,849,000 | 2,852,000 | 2,854,000 | 2,906,000 |
Facebook Key Executives
| Name | Title |
|---|---|
| Mr. Mark Elliot Zuckerberg | Founder, Chairman & CEO |
| Mr. David M. Wehner | Chief Financial Officer |
| Ms. Sheryl Kara Sandberg | COO & Director |
| Mr. Michael T. Schroepfer | Chief Technology Officer |
| Mr. Christopher K. Cox | Chief Product Officer |
| Ms. Susan Jannifer Simone Taylor | Chief Accounting Officer |
| Mr. Atish Banerjea | Chief Information Officer |
| Ms. Deborah T. Crawford | VP of Investor Relations |
| Ms. Jennifer G. Newstead | VP & Gen. Counsel |
| Mr. Henry T. A. Moniz | Chief Compliance Officer |
Facebook, Inc. (FB) Stock History:
Facebook filed for its much-awaited IPO on February 1, 2012, and officially went public on 18th May 2012, issuing shares at the price of $38.00 for the common public. This share price valued the company at $104 billion, the greatest valuation ever given to a new public company. The Facebook IPO raised a staggering $16 billion, the third greatest amount raised by an American company (after General Motors and Visa). The company’s stock is traded on NASDAQ with the ticker symbol ‘FB.’
There have been no stock splits in Facebook, Inc.’s history.
Pros of purchasing Facebook Stock (NASDAQ: FB):
1. Continuing Growth: Facebook may already be the largest social media platform worldwide, but it still continues to grow every day. In 2020, Facebook’s daily active users grew by 11%, while the website’s monthly active users grew by 12% by the end of the year.
2. VR & AR: Facebook has started to look at new areas of growth and has been investing in the virtual and augmented reality market. The company acquired Oculus VR in 2014 and grew Facebook’s non-advertising revenue by a whopping 156% with the sale of the Oculus Quest 2 headset alone. With a growing demand for virtual reality devices, it’s likely that Facebook’s investment in the VR realm will continue to prove fruitful for the company in the future.
Cons of purchasing Facebook Stock (NASDAQ: FB):
1. Apple’s iOS 14 Policy: Apple’s iOS 14’s new privacy policy is limiting Facebook’s facility to gather user data and carry out target marketing to its full potential. Since advertising revenues make up over 95% of the company’s total income, this could prove to be highly detrimental to Facebook in the near future.
2. Growth Stagnation in North America: Even though the company is continuing to grow worldwide, Facebook’s daily active users living in the U.S. and Canada declined for a second quarter early this year due to growing competition. Since 45% of Facebook’s ad revenue comes from these countries alone, a decline in users from U.S. and Canada can cause the company’s ad income to stagnate in the future.
FAQ about Facebook Stock
Where is the Facebook headquarters?
Facebook, Inc.
1601 Willow Road
Menlo Park, CA 94025
United States
650-543-4800
http://investor.fb.com
Does Facebook stock pay dividends?
No, Facebook stock does not pay dividends.
Have Facebook ever split their shares?
There have been no stock splits in Facebook, Inc.’s history.
When does the fiscal year end for Facebook?
The fiscal year end for Facebook is December 31st.
How to buy Facebook stock in Canada
You can buy Facebook shares by contacting your broker. Or you can use self-trading platforms to buy and sell Facebook stock on your own.
| Name | Asset Types | Fees | Features | Learn More |
|---|---|---|---|---|
Wealthsimple Trade | Stocks & ETFs | Zero fees | Best for beginners. The simplest trading platform in Canada comes with zero fees. | Learn more |
Questrade | Stocks, options, bonds, mutual funds, ETFs, international equities | $4.95-$9.95 for stock trades, $9.95 + $1 per contract for options, no fees for ETFs | Widest range of assets, no account fees, one of the largest self-trading platforms in Canada | Learn more |
CIBC Investor's Edge | Stocks, options, ETFs, mutual funds | $6.95 per online equity trade | For those who want to invest with a major banking institution in Canada. | Learn more |